Here's To You

August 15, 2023/ Photo: Courtesy of Hud Oberly

Hud Oberly moved to the city several years ago and immediately began to discover its many artistic avenues. When considering the start of his own brand, he wanted its messaging to inspire people like him, who have put creative passions aside in the past for more pragmatic interests and professions. The resulting fashion line Here’s To You aims to make everyone believe that they are an artist.

Founded in 2022, the brand and its apparel emulate an empowering ethos. Graphic tees exclaim “Ask Me About My Art,” and “Your Inner Child Is An Artist,” while the handmade “Blank Canvas” vest celebrates the excitement of creativity yet to be actualized. 

Even its name “Here’s To You,” encourages others to consider their oft-overlooked creative interests. Inspired by a conversation Oberly had with his grandmother about affirming expressions, the phrase is meant to be something individuals can say to themselves when deciding whether to take a chance on an artistic, less practical passion.

As an advocate who has worked throughout his career to uplift Indigenous voices, Oberly built Here’s to You to be a platform for two particular creative communities — the Indigenous community at large and the Brooklyn community in which he lives. He hopes to not only provide inspiration through his clothing, but be a conduit for the two worlds through artist spotlights, newsletter content, and the brand’s recently released "Support Art" Capsule.

Oberly has featured Here’s To You and its products at events around the city in partnership with Relative Arts and Miller Pyke’s #ApartmentPARTY series. The brand will also be showcased at several upcoming events in New Mexico, including the Shy Summer Market, and SWAIA Santa Fe Indian Market, as well as the In Todo BIPOC Craft Fair in Los Angeles.

More about Here’s To You can be found here.